Professor Kefah Mokbel, consultant breast surgeon at St George's Hospital, on breast pain
'In one study, we found 100 per cent of women who visited our clinic were wearing the wrong size bra. They tend to underestimate the back size and overestimate the cup. This leads to discomfort in the breast, neck and shoulders. I strongly believe that setting up a proper [NHS] bra-fitting service would reduce the symptoms these women suffer, and reduce the number of women who are referred believing they need a breast reduction.'
Professor Kefah Mokbel, consultant breast surgeon at St George's Hospital, London



