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I am full head bleach blonde. I have tried a number of different purple shampoos, and most of them look very pigmented, but don't work at all. The absolute BEST purple shampoo on the market if you want to see great results is "Clairol Shimmer Lights" You can find this at any Sally Beauty Supply. It does the job, and it does it well. Beware though, if you hair is very light and very porous, your hair might turn a slight grey/purple colour if it is left on the hair too long. If this happens, do not use every time you wash your hair. OR you can mix half and half with regular shampoo and use it more often. (that is what i do) - Licensed Hairstylist

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