Build A Bear launches ‘Pay Your Age Day’

If your little one loves Build A Bear, you'd be silly not to take them down to enjoy the stores latest offer which allows you to simply pay the monetary equivalent of the child's age in exchange for a bear.

Build A Bear Workshop are a popular children’s toy store that leaves little-ones going crazy for customisable soft toys.

Although there are regular promotions throughout the year, the retailers latest initiative is something to get truly excited about.

On the 12th July customers will be able to participate in the store’s Pay Your Age Day and could grab an absolute bargain.

The bears usually retail for around, but on Pay Your Age Day you can simply pay the child you are taking into stores current age in pounds. So if you’re little one is five-years-old you only have to pay a fiver for any soft toy they want!

To redeem the offer parents and guardians over the age of 18 must register and join the Build A Bear bonus reward scheme. This is free and easy to do.

Once this is complete you can take your little one to buy a bear for the price of their age. The child must be present if you wish to redeem the offer.

All soft toys are included in the offer including licensed characters from My Little Pony, Super Mario and even Pokemon.

If your child has been desperate for one of these for a while, there couldn’t be a better time to invest.

You can only buy one soft toy at the discounted price, other promotions cannot be used in conjunction with the offer and accessories, outfits, sounds and scents are not included and can only be purchased at full price.

Pay Your Age Day will also be taking place in America and Canada and has been launched to coinside with the retailer’s year round promotion ‘Count Your Candles’.

Count Your Candles allows children 14 and under to pay their age for the Birthday Treat Bear in the month of their birthday.

Birthday Guests will can also enjoy an engaging experience, including a party hat, special sticker and fun photo props for if you want to capture the moment.